The Birmingham-Jefferson Convention Complex (BJCC) serves the Birmingham, AL area as a restaurant and hospitality business. The business focuses on dining, hospitality, and guest experiences. It is positioned around hospitality-driven service.
The Birmingham-Jefferson Convention Complex (BJCC) is Alabama’s premier entertainment, convention, and event destination. Serving as a central gathering hub for Birmingham, the BJCC hosts concerts, Broadway productions, sporting events, trade shows, conventions, and large-scale community functions. The complex includes Legacy Arena, Protective Stadium, exhibition halls, and performance venues that drive significant regional economic impact. Through year-round programming and large-capacity facilities, the BJCC plays a critical role in supporting tourism, job creation, and cultural engagement across the Birmingham metropolitan area.